November 05, 2005

Vivendi Universal Rocking Because of World of Warcraft

A few years ago, when Vivendi was in the dumps, it tried to sell Blizzard for over a billion dollars. EA and Take-Two were very interested, but in the end decided to pass because the price was too high. Little did they know that in retrospect, it was the steal of the century. World of Warcraft alone is on track to make billions upon billions of dollars and the other IP like Diablo and Starcraft would of been icing on the cake.

Vivendi Universal Games, had made a substantial contribution, posting revenues of 158 million Euro; an increase of 151 percent at constant currency. The results for the first nine months showed an increase of 88 percent on the same period in 2004.

The company has stated that its subscription-based MMO title, World of Warcraft has been the main driver behind the games division's revenue increases, though strong sales of Incredible Hulk: Ultimate Destruction, Delta Force: Black Hawk Down, FlatOut and movie license Robots have all shown 'strong' sales.