February 02, 2005
iPod Rules Microsoft Campus
According to a high-level Microsoft manager, 80% of Mp3 players used by Microsoft employees are Apple iPods. That roughly comes out to 16,000 iPod fanatics out of 25,000 Microsoft workers.Instead of freaking out about losing mindshare from their own, maybe Microsoft should work on creating a more usable, easy to use product with a better end to end experience. A flashier shiek design from their hardware partners wouldn't hurt either.
The e-mail said: "FWIW, the gal at the Bellevue Square Apple Store said that they are getting in two shipments of 200 iPods every day to keep up with this week's demand, and are nearly constantly selling out." The note prompted a curt reply from Dave Fester, general manager of the Windows Digital Media division, who wrote the group: "I sure hope Microsoft employees are not buying iPods. We have great alternatives. Check out http://experiencemore."
