June 29, 2006

Google Checkout Launched

Google Checkout launched today to much hyped fan-fare. In reality it is not the Paypal killer many people expected. In fact it is basically a copy of the Microsoft's ill-fated Passport universal ID service that let's you buy stuff by giving Google your address and credit card number once across a merchant network. Google has a good base of advertisers the company can cross-sell to and work with that Microsoft never had.