January 16, 2006
Microsoft Sold 600,000 Xbox 360s
I've been asking around local videogame retailers and I hear the same mantra. No Xbox 360s in stock anywhere. A local EB Games employee told me he expects his next shipment to come in March. NPD now says Microsoft has sold only 600,000 Xbox 360s since the November launch in the United States. Yes you read that right, only 600,000. Microsoft is still banging their drum that they will meet their target of 4.5 to 5.5 million sold by June 2006, but seriously 600,000 in mid January is a far cry from that. Microsoft has flubbed their launch big-time. 600,000 sold barely after Christmas? Pathetic. How can you not have at least 2-3 million Xbox 360s to go when you launch in the States? It's unimaginable how incompetent this is.
Meanwhile in Japan there are Xbox 360s collecting dust on retail shelves. Analysts have said only 28% of shipped machines have sold in the first few weeks. The geniuses at Microsoft were really smart to do a world-wide simultaneous launch? Don't you think?
