October 09, 2005

iPod Nano Free Engraving Hypothesis

I think I know why Apple offers free engravings to the iPod Nano and other iPods on their online store. It just makes re-sale of your iPod much harder, which in turns equals more iPod sales later on. Smart Apple, smart. Although I couldn't resist adding the free engraving to my iPod Nano. It's already slightly scratched anyway, so it won't be going on eBay anytime soon. [Discuss]