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Jeff Bezos Invests More into Business Insider

According to the Wall Street Journal Jeff Bezos was part of another investment round into Business Insider of $12 million. The business news site plans to hire more journalists and launch in the U.K.

In January Business Insider was the 4th largest finance site with 25.4 million uniques, which beat both AOL Money and Bloomberg. The company had sales of little less than $20 million in 2013, +80% y/y. It was profitable in Q4, but won’t be profitable this year due to growth investments.

This round brings total funding to $30 million. The site is 7 years old. Employee count is up 40% in the past year to 140 with about 70 journalists.

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